You can’t go more than three miles without hitting a roadside Highland craft shop tricked out in an avalanche of warring tartans, plus thick-knit sweaters, tam-o’-shanters, whiskey miniatures, bits of emblazoned chocolate; notices in five languages entreating you to enter.
— ——- FAINTHEART: An Englishman Ventures North of the Border by Charles Jennings,Abacus, Time Warner Books U.K., © 2001

Tartan Tourism

It’s odd that Scotland’s tourism is based upon “tourist products” that are either DEAD: Scotland’s Bard Robert Burns - INTOXICATING: Scottish whisky - IMAGINARY: The Loch Ness monster “Nessie,” all the ghost tours of Edinburgh - or PREDATORY: all the movies of Braveheart, Highlander, Rob Roy and The Outlander set in the Scottish Highlands but not necessarily filmed in the Scottish Highlands. Tourist boards in Scotland keep trying to lure tourists to modern attractions, but to many visitors, Scotland’s heroic, romantic, treacherous and bloody past appears to be more thrilling than its present. 

Here’s a wee slide show of some stuff to buy >>>>>>>>>>>>>>>>>>